What is HydroCotton ?

Made from a natural cotton, these towels use an advanced weaving method which creates thousands of fine, untwisted yarn loops with an airy hollow core to promote absorbency.

HydroCotton is the production technology, not the content of a material or towel. In recent years, there have been serious developments in towel weaving and knitting technology, which has allowed more natural, functional towels and bathrobes to enter our bathrooms. As a result of the cotton spinning into a special production technique, these towels produced with a very sensitive weaving technique have many different usage advantages compared to standard cotton towels.

It is natural…

With the increasing awareness of environment and health in recent years, natural products have become more preferred in many areas from food to textile products. Of course, the developing technology and the choice of the natural one were reflected in the towel and HydroCotton products began to appear.

HydroCotton products are produced from cotton, which is a natural material, and care is taken not to lose this natural essence throughout the entire process. HydroCotton towels are not synthetic, although they are thought to contain different materials due to their softness that you will notice the difference when you touch them. Extra softness is provided by physical methods, not chemical. It is harmless for you and for the environment as it is not exposed to external factors such as chemicals during production.

Has high water absorption property…

The most important indicator of a high quality towel is its high water absorbency. A towel that quickly absorbs and traps water, giving you comfort during drying. HydroCotton towels, which are more bulky and fuller than the ones we are accustomed to, can be preferred with their high water absorption power. It is also 100% natural and does not cause an allergic reaction even in people with sensitive skin.

Offers extra softness…

Almost no one likes a hard touch that creates a rough feel when it comes into contact with your skin. HydroCotton towels have a very soft texture thanks to their curls. This difference and the harmony you will feel when it touches your skin makes Hydrocotton towels and bathrobes indispensable, especially after bathing. Despite its fullness, lightness is one of the features that emphasise its quality.

It is durable …

Another important issue that we pay attention to is the durability of the selected product. Especially considering that hand towels are washed frequently, it becomes more important to choose a quality towel. HydroCotton towels have a flexible structure. It is suitable for daily use as it will maintain its softness and high water absorption power for a long time even during frequent use. As long as the washing instructions are followed, your towels will maintain their durability for a long time.

If you want to make a difference in your bathrooms with HydroCotton towels and bathrobes, you can try the bathrobes and towels in the Elegance Boudoir HydroCotton collection if you want to experience the natural and comfortable state of drying.

We think they are great for busy households, children and those who love the feel of a comforting texture.